Google Ads

Capture ready-to-buy customers actively searching for your services. We create and manage high-performing Google Ads campaigns that maximize leads while keeping your cost per acquisition under control.

Google Ads

Google Ads Management

Win the click at the exact moment people are searching. Our Google Ads management focuses on high-intent keywords, tight tracking, and data-driven optimization.

The Opportunity

Your best prospects are already searching on Google. Without the right keyword strategy, ad copy, and landing pages, you’re either invisible – or wasting budget on irrelevant clicks.

What We Do

Google Ads account setup & restructuring.
Search campaigns: brand, non-brand, competitor, and remarketing.
Performance Max and Display campaigns where they make sense.
YouTube campaigns for awareness and remarketing.
Keyword research and negative keyword management.
Compelling ad copy and extensions for better CTR and Quality Score.
Conversion tracking via GA4, Tag Manager, and native tags.

📝 Talk to a Google Ads Specialist

Best for high-intent leads

What You Get

Highly targeted campaigns that show your brand exactly when prospects are searching.

Key Deliverables

Structured campaigns and keyword lists.
Ad copies and extensions.
Monthly Google Ads performance report.

KPIs We Track

Impressions, clicks, and CTR.
Conversions & cost per conversion.
ROAS and total revenue from Google Ads.

Who this is for

Service businesses and local brands targeting active searchers.
eCommerce brands looking to scale high-intent traffic.
B2B and SaaS companies focused on demo or lead form conversions.

HOW OUR PROCESS WORKS

1

Account & Market Review

Analyze your industry and existing account.
2

Campaign Architecture

Build campaigns around your goals and budgets.
3

Launch & Test

Test match types, ads, and landing pages.
4

Optimize & Scale

Improve Quality Score, reduce CPC, and scale winners.

Frequently Asked Questions (FAQ'S)

Why choose Google Ads over other ad platforms?

Google Ads lets you capture high-intent users — people actively searching for products/services — while offering granular targeting, bidding control, and access to search, display, shopping, video & remarketing networks. Investopedia +1

What ad formats can we run with Google Ads?

Search ads (text on SERP), Display ads (banners on websites), Shopping ads (for e-commerce), Video ads (YouTube/partner sites), and remarketing ads targeting previous visitors.

What’s Quality Score and why is it important?

Google uses Quality Score (based on ad relevance, landing page experience, click-through rate) to decide ad rank and cost per click — a better score usually means lower cost and higher ad position.

How do you set a budget for Google Ads — can small businesses use it?

Yes — Google Ads is flexible. You can start with small daily budgets, carefully target keywords and audiences, and scale as you see results.

Do you need to update ads frequently (copy, creatives)?

Regular ad copy/content refresh helps avoid ad fatigue, improve CTR, and adapt to changing search behaviour — especially for dynamic offers or seasonal products.

How do you ensure ads go to the right audience geographically (esp. local business)?

By using geo-targeting, location-specific keyword targeting, localised ad copy, and (if relevant) local extensions — so the ads show only to users in your target area (e.g., Pune / Maharashtra / India).

What are common mistakes people make with Google Ads?

Mistakes include poor keyword research (too broad), not using negative keywords, weak landing pages, no tracking/conversion setup, and not optimizing bids or quality score.

How is success measured in Google Ads campaigns?

Metrics: impressions, click-through rate (CTR), conversions, cost per conversion (CPA), return on ad spend (ROAS), conversion rate (CVR).

Can Google Ads help with brand awareness (not just direct sales)?

Yes — through display ads, video ads, remarketing — Google Ads helps with visibility, recall, and top-of-funnel reach, not only conversions.

Google Ads Management

Account & Market Review

Campaign Architecture

Launch & Test

Optimize & Scale