Turn your email list into a revenue machine. We build automated email journeys that welcome, nurture, and re-activate customers – so you earn more from every lead.
Most businesses either don’t email their list or send random blasts that people ignore. Done right, email becomes one of your highest-ROI channels for nurturing leads and increasing repeat purchases.
Review your list, tools, and existing flows.
Build core lifecycle emails (welcome, nurture, win-back).
Monthly calendar for newsletters and promos.
A/B test subject lines, content, and segments.
Yes — email remains one of the most direct, cost-effective channels for lead nurturing, customer retention, and driving repeat business. Landingi +1
Not necessarily. Even a small, well-segmented list can produce good results — what matters is relevance, segmentation, and quality of content rather than sheer quantity.
Frequency should align with audience tolerance and content value. Over-emailing can lead to unsubscribes; we usually suggest a balance (e.g. weekly or biweekly) with useful content or offers.
Welcome sequences, promotional offers, newsletters, cart-abandonment reminders (for eCommerce), product updates, educational content — depending on your goals.
Yes — through nurture sequences, offers, personalised content, and re-engagement campaigns, email marketing helps build long-term relationships with customers.
Key metrics: open rate, click-through rate (CTR), conversion rate, unsubscribe rate, revenue per email or per subscriber, list growth rate.
Yes — segmentation (by demographics, past behaviour, purchase history, interests) helps send relevant content, improving open and conversion rates and reducing unsubscribes.
By following good practice: using permission-based opt-in, valid headers, clean mailing lists (no spamtrap/expired addresses), relevant content, clear unsubscribe options, and avoiding spammy design or language.
Yes — email performs best when integrated into a multi-channel strategy (e.g. using website content, social traffic, paid ads to build lists, then using email to nurture leads).
iLeafDigital
iLeaf Digital
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